Let’s Explain the terms SEM And SEO
Most people who have a business website have heard both of the terms SEM and SEO. You have been told repeatly, I’m sure, that you need to make sure your website has to have good SEO. But do you really know what they are or the differences between them? I’m going to explain the terms, some techniques and a little about each so you can decide which you need for your website. Search Engine Marketing, or as it is referred “SEM”. According to Searchengineland.com, SEM is “the process of gaining traffic from or visibility on search engines.” The phrase is...
read moreIs my Content more important than SEO?
The simple answer. Yes. Your content is more important than SEO, but not to say that you don’t need a good SEO plan in place. What I mean is that your content on your website directly affects its usability, or how friendly your website is to visitors. Think about it. You go to a website looking for information on whether or not you should hire that company or buy from them. If you have a hard time finding the information you’re looking for you they just don’t look professional, you’re going to go to another website. Take this example. ...
read moreGoogle Wants You To Speed!!!
Going Slow Can Now Hurt Your Business The other day, Google announced that a website’s speed will now be calculated in figuring out how to rank websites. Site speed reflects how quickly a website responds to web requests. Basically, how fast it loads all the pieces that make a web page: images, scripts, database calls, flash, etc. Google has given you a license to now SPEED, so use it. Google feels that speeding up websites is important, not only to site owners but also to all users of the Internet. Faster sites create happy users, and happy users are more likely to...
read moreTop 5 reasons to outsource your web site design
Over the past decade we have worked with clients of all sizes and in different levels of business. Some have been in business for years (with no online presence) and some who are just getting started in business. No matter where you are in your business, you need a web site. If you’re going to take the step to get a web site, don’t risk your business’ reputation by trying to do it yourself. YOU NEED TO OUTSOURCE YOUR WEB SITE DESIGN. Here is my list of the top 5 reasons you need to outsource your web site design. Time – is MONEY. You get to a point where you have...
read moreSEO – What does it mean to my company?
SEO, or Search Engine Optimization, should be a vital part of the your web site. It can determine the success or failure of your web site. In the next few entries, I’ll explain what is SEO, how it works, and things you can do to use SEO for your web site’s success. Parts of the information I am providing is available across many sites on the web, and SEOmoz has been a great resource to our company in the best ways to use SEO. What is SEO? SEO is the active practice of optimizing a web site by improving internal and external aspects in order to increase the traffic the site...
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